Disney merchandising began in 1929 when Walt Disney was approached by a businessman interested in placing Mickey Mouse on the cover of a children's writing tablet. Disney Consumer Products and affiliates Disney Consumer Products extend the Disney brand to merchandise ranging from apparel, toys, home décor and books and magazines to interactive games, foods and beverages, stationery, electronics and fine art. This is accomplished through Disney Consumer Products various lines of business which include: Disney Toys, Disney Apparel, Accessories & Footwear, Disney Food, Health & Beauty, Disney Home and Disney Stationery. The Disney childrens lighting collection includes various table lamps, ceiling lights and floor lamps ideal for children and the home. You may also like the other lighting collections we sell such as Eglo and Searchlight which both offer a selection of childrens lighting.